Orbler
Byron Twain
Brenton
Dexter
Jeanne Dininni
Shilpa KarhikRebranding Saves The Day!
July 19th 2007 04:58
It's taken a long time to work it out but Madison Avenue, the home of International Advertising in NYC has come up with the solution to the situation in Iraq. The answer is to rebrand the military so as to ensure more warmth and fuzziness after some of the unpleasantries. The study to achieve this result was commissioned by the US Joint Forces Command.
Today's Headline Poem is based on a Headline in the Sydney Morning Herald on July 19-2007 that goes like this:
"JUST DO IT: US ARMY NEEDS REBRANDING"
The idea here is by using the letters which make up the original Headline as the first letters of new words to create a Poem which relates to the original. Off we go....
Joint
Unifying
Situational
Think-tank
Delivering
Outcomes
Informing
Traditionalists
Understanding
Showbiz.
Advertising's
Repositioning
Madison Avenue
Yells,
"Needed,
Exciting
Engaging
Declarative
Sentence!"
Rebrand
Embattled
Bewildered
Rebuked
Army,
No
Destruction
Intended
Now
Goodbye.
The advertising guys actually came up with "We will help you."
That Headline again:
"JUST DO IT: US ARMY NEEDS REBRANDING"
Image from commons.wikimedia.org
Time Passing
Today's Headline Poem is based on a Headline in the Sydney Morning Herald on July 19-2007 that goes like this:
"JUST DO IT: US ARMY NEEDS REBRANDING"
The idea here is by using the letters which make up the original Headline as the first letters of new words to create a Poem which relates to the original. Off we go....
Joint
Unifying
Situational
Think-tank
Delivering
Outcomes
Informing
Traditionalists
Understanding
Showbiz.
Advertising's
Repositioning
Madison Avenue
Yells,
"Needed,
Exciting
Engaging
Declarative
Sentence!"
Rebrand
Embattled
Bewildered
Rebuked
Army,
No
Destruction
Intended
Now
Goodbye.
The advertising guys actually came up with "We will help you."
That Headline again:
"JUST DO IT: US ARMY NEEDS REBRANDING"
Image from commons.wikimedia.org
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